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Certification Program in Digital Marketing

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eCommerce & Payment Gateway

Course structure in brief–

  • What is eCommerce?
  • eCommerce Plan & Requirements
  • Creating an eCommerce Website (Using WP)
  • eCommerce Website Settings (product & delivery etc)
  • eCommerce Themes, Plugins & CMS’s
  • Product, Category & Product Details Creation
  • Adding/Uploading Products on Website
  • eCommerce Website Promotion strategy
  • SEO for eCommerce Website
  • Products Remarketing, Cross Up/Down Selling
  • Understanding Coupon System
  • Product Review System (on your store)
  • Payment Gateway or eCommerce Site
  • Indian Payment Gateway Vs Global Payment Gateway
  • Payment Gateway Integration (Paypal / Payumoney)
  • https:// Security for eCommerce Website
  • Must have Extensions & Plugins
  • eCommerce Website Management Tools
  • Question-Answer to answer your doubts & recapture everything learned.

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