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Certification Program in Digital Marketing

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Lead Generation

Course structure in brief–

  • What is Lead Generation?
  • Lead Generation Plan & Strategy
  • Different Source of Lead Generation Analysis
  • Why Your Website is Not Generating Leads (Analysis)
  • Effective Copywriting to Increase Leads
  • Effective Landing Page Strategy
  • Creating Effective Lead Generation Campaigns
  • Free & Paid Lead Generation Campaigns Sources
  • Tools, Plugins & Landing Page Creation Tools
  • Lead Funnel & Lead Warm Up Process
  • Leads & Contact List Management
  • Client Relationship Management Softwares
  • Webhooks & Connectors to stop Leads Leakage
  • Lead Generation & Management Automation
  • Strategy, Worksheet & Checklist for Lead Generation
  • Question-Answer to recapture everything you have learned

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